Omnitiq

Omnitiq fuels public and private mobility operators to elevate travel experiences with seamless trip planning, reservations, and ticketing for multi-modal transportation.

TEAM: 3 designers • 1 product manager • 1 product owner • 2 tech leads • 15 developers • 2 BA • 1 arhitect • 2 testers • 2018–2020

fig1: web & mobile homescreen / plan your journey

Contribution:

At Omnitiq, I served as both a UX and UI designer, collaborating closely with BA and Product Owners to meet their requirements. My responsibilities included:

Developing newly introduced features for both web and mobile platforms.
Enhancing existing web features.
Designing new seat allocation maps for the SAP back office.
Implementing new web features based on Project Owners' requests and BA's analysis.
Contributing to the creation of a mobile ticketing app for customers.
Developing a ticket validation app for train conductors.
Streamlining the design system and UI kit for all the mentioned products.

Contribution:

Maintained close collaboration with team members including Business Analysts, Architects, Project Owners, Developers, and Testers to ensure alignment, task awareness, and understanding of requirements.
Discussed constraints, risks, and best practices to comprehend, create, and implement design proposals effectively.
Developed a navigation structure for the new Conductor App with input from the BA team.
Integrated a new Information Architecture and Flow structure into existing platforms (both web and mobile).
Created wireframes based on requirements from Business Analysts and Architects, while considering user and business needs.
Conducted competitor analysis and followed the best practices when discussing wireframes with the team.
Developed interactive prototypes to facilitate understanding of how the products should function among team members.

fig3: seat allocation, from left to right: 1. web ferry seatmap in SAP backoffice, 2. mobile ticket validation with seat selection

A deep dive into Omnitiq:

Omnitiq's web platform provides users with the option to book trips that involve multiple modes of transportation. Additionally, users can book meals, rent cars, reserve hotels at their destination, and access services for individuals with disabilities. In collaboration with the BA team, I designed the flow and screens to accommodate these diverse needs during the trip booking process.
The customer app mirrors the features available on the web platform, with minor adjustments to enhance the mobile user experience.